• Loyal & frequent customers
• Large purchase customers
• Business partners
• Employees

Why Send Seasonal Cards to Clients?

Let’s use the advantages of sending holiday cards to loyal clients as an illustration. Consider the audience to be your most important clients. To express your gratitude and send this group happy news, you could:

1. Create Delight

A seasonal greeting card can make your consumer happy and feel appreciated. That’s significant because emotions influence decisions in a big way. Because of this, companies use joy marketing to connect with clients and foster a sense of loyalty. In other words, sending holiday wishes might create a connection between your company and a positive mood. Your recipients are aware that you don’t need to buy them cards. They’re probably going to appreciate your choice to do it.

2. Stand Out Against the Competition

When was the last time a company sent you a holiday card in the mail? It’s not a frequent occurrence, but you might get a few cards each year. Greeting cards provide you the chance to differentiate yourself from rivals who only send cards online or don’t send any at all. Try sending a card on a holiday when it’s not customary to receive one if you’re seeking for additional methods to stand out. When was the last time you gave consumers a Halloween or Thanksgiving card, for instance?

Don’t overlook the layout. Having a unique design is essential if you want to express gratitude to your consumers and stand out. Everyone is familiar with the usual winter imagery. Look at ways to liven up your card with striking artwork rather than sugar cookies. Add a personalized remark to express your gratitude.

3. Create an Opportunity to Get More Eyes on Your Business

While there is no assurance, it’s likely that your holiday cards will get more notice than just the receiver. If the consumer shows the card to guests when they come over, your business may become more well-known.