Is A Marketing Degree Worth It In 2023?

Is A Marketing Degree Worth It In 2023?

It makes sensible to consider the worth of a degree if you’re considering pursuing one at any age. Does the desired career require the qualification? Exist any other options for a profession in the field? Can working experience help you learn new skills?

All of them are legitimate inquiries. After all, earning a degree entails a significant time and financial commitment. You want to be sure that your investment will yield a sufficient return to be profitable.

Why marketing?

Many entry-level positions in marketing include a bachelor’s degree as a requirement. Although there are other ways to enter the marketing field, possessing a relevant degree makes your resume more marketable.

Growth industry

The job market right now is looking for people with marketing expertise. In just six months last year, marketing job postings increased by 63%, according to a recent LinkedIn research. Since half of those positions were in the media and digital sectors, expertise in content marketing and digital technologies is highly prized.

Personal Development & Career Path

The rise of digital marketing is the cause of this rising demand for marketers. The internet industry has continued to provide new marketing strategies. This implies that the necessity for marketers who can provide interesting content or run social media pages.

There is a ton of possibility for personal growth in this. Young graduates with experience in community management and social media can get started right away in digital marketing. Early adoption of this strategy can result in roles as a content strategist and marketing manager.